Campaña de Relaciones Públicas con foco en diversidad, regionalidad y sustentabilidad

Generar contenido de calidad a través de una Agencia especializada de Relaciones Públicas y Comunicaciones, lo que permite instaurar un posicionamiento Premium, de diversidad, de sustentabilidad, y de desarrollo regional ligado al Terruño de Chile en los medios relevantes. Este contenido se da tanto en EEUU como en Canadá, lo que es importante ya que la información de calidad y fidedigna son elementos clave en la decisión de compra. Tener en cuenta que EEUU es referente de tendencias para otros mercados, al ser cuna de la prensa gastronómica, de vinos y de viajes, además este mercado tiene la mayor concentración de periodistas de gastronomía y vino en el mundo

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Responsible consumption

Become a responsible
wine consumer

We could go on for hours about wine, and its benefits are many. Among them, moderate wine consumption reduces the risk of mortality from heart disease by half, improves blood flow and enhances the flavours of food. In addition, wine is social, allowing for different delicious libations in the company of friends. But wine is not without its pitfalls, as the saying goes, there can be too much of a good thing.

Consumption

Drinking alcohol, even in small quantities, alters cognitive abilities, decreases our attentiveness and leads to slower response times. It is worth noting that alcohol consumption is the leading cause of traffic accidents.

Being a responsible consumer is everyone’s business

You can be a part of the solution, keeping the above in mind to not let wine become a negative experience.