Join us for the 4th Sommelier Summit Seminar
Wednesday, October 28, 2009
Hotel W
Av. Isidora Goyenechea 3000, Las Condes, Santiago, across from Plaza Perú.

Register at: winesofchile@perrocarton.cl
or (56-2) 418-7690

For more information see: 4th Sommelier Summit Seminar

Program

8:30     Registration

9:00

• Opening Remarks, J. Somavía
• Trip Overview,  L. Tieszen

9:20

• Lessons from the Old World, L. Bartolot
• Educating Sommeliers of Tomorrow, J. Tidwell
• Steakhouse Trends in US, D. O’Day
• US Fish and Seafood Trends, M. Phillips
• Wine 2010: Communicating with the Consumer, V. Stratigos

10:30   Break

11:00

• The Bristol Barrel: How we connect with consumers about wine, S. Harper
• The Role the Retailer Plays in Educating Consumers, K. Forsaith
• Going to Market at Whole Foods, G. Ryan

11:30   Q&A

12:00   Close