Wines of Chile

As the fourth largest importer of wine to Japan, Wines of Chile is committed to educating Japanese consumers about Chilean wine while enhancing the popularity of its products. Between October 2011 and September 2012, Chile’s Japanese exports increased by more than 900,000 cases over the same time period in the previous year, indicating a steadily [...]

Chilean wine is rapidly gaining popularity in Hong Kong, the South China Morning Post reports. According to statistics compiled by Hong Kong’s Trade Development Council, wine imports from Chile have risen an astounding 36% this year, exceeding the growth of New World competitor New Zealand. In comparison, import of wine from France to Hong Kong [...]

Wines of Chile recently traveled to Bangkok, Thailand to meet with the directors and commercial managers of Asian ProChile offices. This activity coincided with a coordination meeting between all ProChile Asia departments. Wines of Chile’s objectives and strategy in Asia were discussed, illustrating focus markets and investigating possible methods of collaboration to complement future promotional [...]

In a recent feature article, Financial Times magazine explored Chile’s efforts to expand into China’s wine market. As Wines of Chile’s Managing Director Claudio Cilveti explains to the magazine, “China is a market that is just beginning to understand wine. The potential is great.” This great potential presents an ideal opportunity for Chile’s wine industry [...]