WoC has programs operated by WoC offices and Marketing and Public Relations agencies in 5 countries:
- USA: WoC USA
- UK: WoC UK
- Canada (agencies in Vancouver, Montreal, and Toronto)
- Asia
- Brazil
In conjunction with ProChile, we cover 12 to 15 complementary markets in Latin America and Europe.
Activities include:
- Extend invitations to winewriters, buyers, and sommeliers
- Conduct Tastings and Seminars in key markets
- On-line Blogger Tastings
- Presentations at Trade and Consumer Fairs
- Publication of Advertorials and Newsletters
- Advertising in Specialized Magazines
- On-trade Promotions
- Point of Sale Promotions
- Annual Wines of Chile Awards and Innovation Awards
- Sommelier Summits
- Market Intelligence