Wines of Chile recently traveled to Bangkok, Thailand to meet with the directors and commercial managers of Asian ProChile offices. This activity coincided with a coordination meeting between all ProChile Asia departments.
Wines of Chile’s objectives and strategy in Asia were discussed, illustrating focus markets and investigating possible methods of collaboration to complement future promotional efforts in Asia for each particular market.
Commercial officials appreciated the participation of Wines of Chile in the meeting, as it facilitated better communication between the organizations.
Area Manager Álvaro Arriagada captured the following lovely photos of Bangkok, an exciting and memorable city: