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Vinexpo 2009 and ASI 2010-Big news for Chile

Photo courtesy of Vinexpo 2009

Photo courtesy of Vinexpo 2009

June 26, 2009

The 15th version of the world’s most important wine fair, Vinexpo Bordeaux 2009, has drawn to a close and the 2,400 exhibitors from 45 countries are finally heading home.

Chile Pavilion at Vinexpo 2009

Chile Pavilion at Vinexpo 2009

This year more than 50 Chilean wineries participated, 20 in the Chile Pavilion with backing from ProChile and Wines of Chile, and another 30 participated in individual stands with their importers.

As usual, the Chile Pavilion promoted national culture along with its wine by offering samples of traditional foods and music.

Chilean sommeliers Héctor Vergara and Ricardo Grellet at Chilean wine stand

Chilean sommeliers Héctor Vergara and Ricardo Grellet at Chilean wine stand

A special highlight of this year’s event was a wine bar manned by Chilean Professional Sommelier Ricardo Grellet, who offered three thematic tastings per day based on Chile’s different varieties and regions.

Chile’s big news this year, however, was the public announcement of an important event to take place in 2010, Chile’s bicentennial year.

Chile will host the Best Sommelier of the World Competition 2010

Following the General Assembly of the Association International of Sommeliers (ASI) in which the official program for the event was presented and approved, Héctor Vergara, President of the Chilean Association of Sommeliers, Juan Somavía, General Manager of Wines of Chile, and Ricardo Grellet, named the Best Sommelier of Chile in 2008 the national candidate for the world championship, joined official sponsor Moet & Chandon in a press conference to make the announcement public.

The upcoming competition promises to be the “most widely covered in the history of the ASI” because for the first time, each participating country will send a journalist to cover the event, in addition to specialized coverage by Wine Spectator, Wine Magazine, Decanter, Wine Enthusiast, and others.

“Holding this competition in Chile, with the presence of a global delegation of the highest level sommeliers from 50 countries represents a unique opportunity to promote Chile and our wines, whose diversity, quality, and price provide a tremendously attractive option for any wine list in the world,” said Juan Somavía, adding that “sommeliers play a key role as wine buyers and educators. At the end of this competition, we will have 30 new ambassadors for Chilean wine, which will certainly aid in our objective to grow in the on-trade segment and increase the perception of the quality of our wines.”

Chilean sommeliers Héctor Vergara and Ricardo Grellet at Chilean wine standChile Pavilion at Vinexpo 2009Photo courtesy of Vinexpo 2009

One Response to “Vinexpo 2009 and ASI 2010-Big news for Chile”

  1. Patrick J. Hurley says:

    Gentlemen,

    Congratulation to you all.

    I wonder if there could be something done in New Zealand. Please contact me in case you have something in mind.

    Thanks and regards

    Patrick J. Hurley
    WineLink Limited
    Level 10, No.2 Kitchener Street
    P.O.Box 105193 ¦ Auckland City ¦ New Zealand
    + 64 9 307 2179 (Main Line) ¦ + 64 9 950 0431 (Direct) ¦ + 64 021 251 7595 (Mob)
    patrick@wine-link.co.nz

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